By Any Means
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By Any Means Basketball

Meet Coleman Ayers

Client Overview

Coleman Ayers is the visionary founder of ByAnyMeans Basketball, an influential basketball training empire that started from humble beginnings and has expanded into a global phenomenon. Beginning his journey as a passionate 16-year-old with a YouTube series, Coleman has evolved his venture to include comprehensive training camps and an expansive online academy. With a robust following of over 500,000 and a footprint in more than 25 countries, ByAnyMeans Basketball not only trains aspiring athletes across all levels but also deeply impacts the basketball community worldwide.
By Any Means Basketball


As ByAnyMeans Basketball grew, Coleman faced significant challenges in managing an increasingly complex array of services, including in-person camps, an online academy, and a new local gym. The need for a unified platform to seamlessly manage subscriptions, scheduling, client communications, and content delivery was evident to ensure consistency and quality across all touchpoints.
By Any Means Basketball

Solution with CoachIQ

CoachIQ provided the all-in-one solution that Coleman needed to take ByAnyMeans Basketball to the next level. CoachIQ’s robust features enabled the following transformations:

Global Expansion:
CoachIQ’s scalable platform allowed Coleman to effectively manage and grow his online academy, reaching athletes worldwide with high-quality, research-backed basketball training programs.

Streamlined Operations:

With integrated scheduling and subscription management tools, Coleman seamlessly organized local and global training schedules, camps, and sessions, ensuring every athlete received personalized attention.

Enhanced Communication:

The platform’s advanced communication tools enabled Coleman to maintain continuous engagement with athletes and their parents, providing regular updates, feedback, and support, fostering a strong community around the sport.

Local Gym Management:

The introduction of a new gym was smoothly integrated into the ByAnyMeans ecosystem with CoachIQ, allowing Coleman to synchronize in-person sessions with his online offerings, creating a holistic training environment.

Content Delivery:

CoachIQ’s content management system empowered Coleman to deliver his innovative Attention to Detail training series and other multimedia content efficiently, ensuring athletes had access to training resources anytime, anywhere.

By leveraging CoachIQ, Coleman Ayers and ByAnyMeans Basketball have not only scaled their operations on a global scale but have also enriched their local community presence. The ability to manage diverse aspects of his business through one comprehensive platform has enabled Coleman to focus more on what he does best — coaching and inspiring basketball players around the world.

CoachIQ Services Used by Coleman Ayers

The CoachIQ platform propels basketball training beyond traditional bounds and offers all features needed to successfully run your coaching business:

Client Management

Seamlessly organize every interaction, detail, and document with your clients in dedicated client records.

Create and Send Forms

Create and deploy forms for programs and camp registrations, feedback, and more.

Easy Payment Management

Easily create packages, invoices, payment plans, subscriptions, and coupons using Stripe for seamless transactions.

Schedule & Track Sessions

Intuitive scheduling system, tailored specifically for sports coaches. Streamline your planning process, effortlessly manage your time, and gain unparalleled insights into every session.

Engage your athletes across multiple channels

Utilize in-app messages, SMS, and announcements to keep them informed and motivated with the latest training schedules and updates.

Create and Sell Virtual Programs

Effortlessly design and sell your digital offerings including programs and video analysis, expanding your reach globally and boosting in-person coaching value.

Send Announcements

Effortlessly keep all your clients informed about upcoming events, schedule adjustments, and training updates with just one click


Launch Your Online Presence

With our Custom Website Builder, effortlessly create and deploy a personalized website to captivate more clients and showcase your brand.

Expand Your Business Reach

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