Jeff Schmidt wanted a business model that supported ongoing development without rebuilding the schedule through text messages every week.
Hear from Jeff Schmidt
Basketball / Customer story“CoachIQ has been a game changer for me and my business from day one.”
CoachIQ has been a game changer for me and my business from day one. Their innovative and unique platform is the best on the market. They’ve saved me thousands of hours, and everything is bundled into one: your scheduling, your payments, your video, your website, your app. It’s all there in the palm of your hand. They work strictly with sports coaches, so they know the industry better than anyone. I would highly recommend CoachIQ to any sports coach trying to take their business to the next level.
Jeff described his introductory workflow in a June 2026 customer-success call. After speaking with a prospective family by phone, he sent the schedule and added one Credit so the athlete could book an introductory Session. The conversation stayed personal. CoachIQ handled the next step: giving the family access to a Session they could reserve.
Jeff explained that athletes book according to their age and training level. His setup included elementary, middle-school, and high-school groups, along with an elite group for higher-level athletes. Those distinctions matter at booking. A family needs to find the Session that fits the athlete—not just an empty time on a calendar.
Jeff also uses CoachIQ support to work through the details behind booking. In June, the team helped reconcile a membership changed in Stripe with its CoachIQ product and subscription record, then restored the Credits needed to book. In October, Jeff brought his upcoming winter schedules to office hours. Together, they reviewed availability, Scheduler connections, and the dates where the fall schedule would give way to winter training. These were specific operating questions: which membership an athlete has, whether the Credits are available, and which Sessions appear on the schedule.
A closer look at the people and environment behind Schmidt Performance.
Jeff's published podcast account points to two practical changes: less time coordinating the schedule himself and a more predictable membership-based business.
His later support conversations show the day-to-day system behind that shift. Families book through his training setup, introductory athletes receive a Credit, and Jeff has help adjusting the details as the business changes. Jeff's CoachIQ Podcast article covers his basketball training philosophy and the move toward memberships and direct booking.
Bring your membership options, training groups, and introductory Session process to a CoachIQ walkthrough. We'll show you how those steps could work for your coaches, athletes, and families.
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